TechBuilder.org
Mission Statement
A community website for system builders, white-box solution providers and other members of the channel to discuss and exchange business tips and insights that solve the challenges of building and maintaining IT systems.
Editorial Content
System Recipes are custom-built solutions that break down case study examples into components and reconstruct them with full business analysis.
Premium Forums is an area where community members have peer-to-peer threaded discussions in real-time on a variety of business topics and share ideas, short cuts and solutions.
Points of View features business insight and advice from dedicated system builder Advisory Board members as well as experts, analysts, researchers, editors, builders and distributors.
Audience
Systems/Network Integrators/VARs, Web Integrators/Internet Specialists, Service Providers (Application, Internet, Managed, Storage), Communications/Telephony Integrators, Telecom VARs, Interconnects, IT/e-Business Consultants, Custom Systems Builders/White Box, Software Developers/Web Developers/ISVss
Over 95% are Executive or Technical-level Management.
Top three most frequent business activities: creating custom solutions, building custom systems/servers (white box), and providing needs analysis/IT consulting services (February 2004 Circulation Profile)
Advertising Opportunities
TechBuilder.org is part of the ChannelWeb network.
Banner Ads - including skyscrapers, tile ads, leader/footer boards.
Bi-monthly Email Newsletters- targeted messages to selected audiences.